Which marketing tool linked to Google Analytics provides insight into SEO traffic behavior?

The correct answer is Google Search Manager, as it is specifically designed to provide insights into how users discover a website through search queries. This tool helps marketers analyze SEO traffic behavior by tracking organic search performance. It enables users to see which keywords are driving traffic to their site, how well their pages rank in search results, and the overall interaction of visitors arriving through organic search.

In the realm of digital marketing, understanding the behavior of SEO traffic is crucial for optimizing content and enhancing visibility in search engine results. Google Search Manager facilitates tracking these metrics, allowing marketers to make informed decisions about their SEO strategies and content marketing efforts.

The other options, while they have their own functionalities, serve different purposes. Google Ads Manager is mostly associated with paid search advertising, allowing marketers to manage PPC campaigns rather than organic search behavior. Google Trends provides insights into popular keywords and topics over time but doesn't directly connect to a specific website's SEO performance. Google Tag Manager is used for managing JavaScript and HTML tags for tracking and analytics purposes, and while it can be integrated with Google Analytics, it does not directly analyze SEO traffic behavior.